Serve, Sell,
Surrender
Mastermind
You can't force people to buy from you.
Luckily, you don't have to...😎
You don't have a business if you are not generating Sales.
But the question is not whether or not you want to sell, it's about how you sell. You might have this idea about people who are annoying and needy, chasing others down to buy their products or services.
What if there was another way?
Serve, Sell, Surrender is a practical and empowering experience designed to help you transform how you approach sales. Instead of scripts, pressure, or pushing, you’ll learn to sell from a place of self-trust and genuine connection.
The combination of monthly Mastermind, Telegram support chat and self-paced resources is set up to give you the best tools to succeed and sell your offers with confidence and ease.
Stop chasing, start attracting
Let your dream clients come to you! 😏
Dream Clients
You work with people who inspire you and motivate you intrinsically. You care about what they experience and can't believe that you get paid to be in contact with them.
No need to work with people who are not a match, when you can have clients you connect with not just on a professional, but also on a deeper personal level.
Fair prices
You know that your prices are fair... not just for your clients, but also for you.
While you deliver high quality service and add real value to your clients, you can see their appreciation not only in their words but also in your bank account and no longer need to worry how to finance your dream vacation, let alone pay your rent.
Real impact/ value
You know what you are good at and what you can deliver. You have a clear area of expertise and can give your clients the best experience out there.
There will be no more comparing your services to others because your offers reflect your zone of genius and it is clear to both you and the world what makes them valuable and unique.
Full inbox
The days are done when you send cold emails to potential clients, just to be ghosted over and over again.
Instead, you now have clients lining up and reaching out to you, eager to work with you. No more convincing needed, no more doubts about where your next sale will come from or whether anyone actually needs what you have to offer.
Attract Dream Clients
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Attract Dream Clients
Speak to the people who are ready to move, trust you and want the solution you offer.
Your dream clients value your authenticity and connect with your values and way of life, they get transformational results from working with you and they have urgency to take action.
Create high-value offers
A high-value offer is something that your clients need - and there is no better person to give it to them than you.
Understand your clients' challenges like nobody else, see connections that they don't see; create offers that reflect .... unique...
Serve, Sell, Surrender is for you if you...
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...
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Feel grounded and confident every time you talk about your offer
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Let go of doubt and the fear of rejection
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Show up in sales conversations with clarity and calm
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Trust that your work is worth investing in
Live Calls to grow in community
Bi-weekly Live Calls with Hot Seat Coaching to support you in creating and selling your offers,
running your business, building confidence, owning your time,
Offer audits
You will receive feedback on your offers not only from me, but even potential clients in the call. Together, we gain clarity on who you are serving, what value you create for them and how you can price this.
Content review
I will have my eyes on your content, whether on Social Media (such as Instagram or Linkedin) or your Email Marketing to make sure you have powerful messaging and attract the right people
You get to learn not only through your own challenges, but also by witnessing the growth of others.
All calls are recorded in case you cannot make it live.
Step into sales with clarity, courage, and ease.
Serve, Sell, Surrender is a practical and empowering experience designed to help you transform how you approach sales. Instead of scripts, pressure, or pushing, you’ll learn to sell from a place of self-trust and genuine connection.
The combination of monthly Mastermind, Telegram support chat and self-paced resources is set up to give you the best tools to succeed and sell your offers with confidence and ease.
How actual change happens...
This is your Team section. It's a great place to introduce your team and talk about what makes it special, such as your culture and work philosophy. Don't be afraid to illustrate personality and character to help users connect with your team.
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This is how change happens...
Live feedback on your offers and content. A supportive community that will pick you up AND celebrate you. The support you need - whenever you need it.
With monthly Sales challenges to create momentum, .......
Who is this for?
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You are a Freelance consultant, coach or creative looking to work with aligned clients on meaningful (long-term) projects
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Feel grounded and confident every time you talk about your offer
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Let go of doubt and the fear of rejection
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Show up in sales conversations with clarity and calm
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Trust that your work is worth investing in
You don't have to do this alone 🧡/
With people who get you 🧡
...even in person
Although we are based around the world, my clients make an effort to meet up wherever they can, because the bond we create is so strong that it goes beyond Zoom calls and Telegram! 🧡🧡🧡
The community (chat) that is always there...
Live feedback on your offers and content. A supportive community that will pick you up AND celebrate you. The support you need - whenever you need it.
With monthly Sales challenges to create momentum, .......
Resource Library/
Access to all my courses
Alongside live support and community, you’ll have instant access to a growing library of pre-recorded trainings you can revisit anytime. These resources are designed to give you clarity, strategy, and confidence in the areas that matter most for your business.
Attract your Dream Client
Stop wasting time trying to convince the wrong people. This training helps you get crystal clear on who your dream clients are, where to find them, and how to communicate in a way that speaks directly to their desires. You’ll learn how to position yourself so that clients feel drawn to you, instead of you having to push or chase.
Selling with Confidence
Sales don’t have to feel scary or heavy. In this training, you’ll learn how to build deep self-trust, own the value of your work, and approach selling with calm clarity instead of pressure. We’ll cover how to handle objections with grace, let go of the fear of rejection, and sell from a place of authenticity—so you actually feel good about the process.
Pricing for Impact
Pricing isn’t just about numbers—it’s about energy, value, and alignment. In this training, you’ll discover how to price your offers in a way that reflects your worth, creates a powerful client experience, and supports sustainable income for you. You’ll learn how to feel confident stating your prices and how to structure them so they both serve your clients and expand your business.
When Sales happen without forcing it...
Live feedback on your offers and content. A supportive community that will pick you up AND celebrate you. The support you need - whenever you need it.
...because you learned to trust yourself and
honour your energy
What if it's not about doing more...
but about opening up to receiving more?
This is not for you if you...
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You are not ready to make some serious moves, commit and see your business as a priority
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You are not ready to change as a person, and you don't believe in the connection between who we are and what we do
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You just want to make quick cash and don't care about the impact you (could) create
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Your idea of Sales means scamming people or talking them into something they don't want
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You are not ready to face discomfort, fear of being seen and showing up as your authentic self
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You have no idea what you could be selling
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You want to stay in people-pleasing mode
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You are afraid to fail or try new things
Testimonials/ Client Wins 🎉/
What my clients say 🎤
This is your Team section. It's a great place to introduce your team and talk about what makes it special, such as your culture and work philosophy. Don't be afraid to illustrate personality and character to help users connect with your team.
Testimonials/ Client Wins 🎉/
What my clients say 🎤
This is your Team section. It's a great place to introduce your team and talk about what makes it special, such as your culture and work philosophy. Don't be afraid to illustrate personality and character to help users connect with your team.
Testimonials/ Client Wins 🎉/
What my clients say 🎤
This is your Team section. It's a great place to introduce your team and talk about what makes it special, such as your culture and work philosophy. Don't be afraid to illustrate personality and character to help users connect with your team.
Quarterly 1-1 support
I see you as the person you are.
By coaching you, not just your business, I help you understand what makes sense for your life...
Offer audits
Content review
Pricing for Impact
Serve, Sell, Surrender includes 1 individual Coaching session per quarter which allows us to dive deeper into personal topics, as well as the details of your business and long-term goals.
You can also opt to upgrade for more intensive 1-1 support.
You came here to do something meaningful
Paid for Purpose 🎨🌱🧡
You are not here to sell a random offer.
You are here to fulfil your purpose.
You are here to serve your clients and create real impact.
My clients care about sustainability, hormonal balance, rest, the menstrual cycle, creativity, living life with joy, --- if this is you, join the tribe
Show your authentic self unapologetically,
to step into your full potential 💥
It's not that you are not capable.
It's just that you learned to dim your light, so that you don't upset others.
It's just that you have been taking responsibility for other people's feelings, you have been learning to be perfect and not make mistakes, and you have forgotten what it means to be human and to grow imperfectly. You have been hiding and you are ready to step into the spotlight.
...And if that sounds scary, that's ok. It's still time 😉
Worthy of Wealth -
- if it's not this, I don't want it...
Visualise what wealth means to you and understand how you can integrate it into your life on a daily basis.
Business in Balance 🙏🏽🧡
Through understanding how you want your life to look like, we can then design what we want your business to look like. Here is an example of my "ideal week" as I designed it in May 2023. Let's do the same for you - because it's not success if your calendar is full of things you don't love.
It's one thing to know what you want; it's another to learn to say no to everything else. In Serve, Sell, Surrender, you learn to serve not only your clients, but also yourself. You will learn to manage your energy and take action with intention, rather than from a sense of guilt or feeling overly responsible.
You will create space for what matters -
in your business and your life.
Business in Balance 🙏🏽🧡
Through understanding how you want your life to look like, we can then design what we want your business to look like. Here is an example of my "ideal week" as I designed it in May 2023. Let's do the same for you - because it's not success if your calendar is full of things you don't love.
Step into sales with clarity, courage, and ease.
You have read until here and you know that this is for you - because you feel fully seen, and you know that the transformation that lies on the other side of this is not a small one. It's the one that changes your life, because you are finally being your true self - and guess what, you are getting paid for it, too.
Relevant insights 💡
in an interactive manner
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You get...
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Biweekly Live Calls with Hot Seat Coaching
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Access to all my courses & workshops (including Attract your Dream Client, Create High Value Offers, Selling with Confidence, Own your Time...), live and pre-recorded
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Access to all live rounds of programs that are running while you are in the Mastermind (such as Paid for Purpose/ Revenue on Repeat / Business in Balance)
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Weekly support in the Telegram chat including voice notes on Sales mindset & motivation, behind-the-scenes of my business,
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Offer audits & feedback on your content
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Monthly Sales challenges to build momentum and energy
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A supportive community of impact-driven Solopreneurs who walk the journey beside you
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Quarterly 1-1 coaching to dive deeper into your business and personal topics
Join us 🧡
Prices September 2025
these prices will likely increase in the future
3 months - Boost
Join Serve, Sell, Surrender for 3 months to boost your Sales and Confidence, build out a strong offer and start showing up unapologetically as your whole self
250€ per month
or 700€ pay-in-full (you save 50€)
1-1 upgrade: 500€ per month/ 1400€ pay-in-full
6 months - Expand
Join Serve, Sell, Surrender for 6 months to create solid foundations, attract and re-sign dream clients and partners and start step into the identity of a business owner
Change the foundations of your business to the core, re-work your entire model, attract dream clients and partners and play big
220€ per month
or 1200€ pay-in-full (you save 120€)
1-1 upgrade: 500€ per month/ 1400€ pay-in-full
12 months - Overflow
Build a legacy and a brand, step into Leadership
200€ per month
or 2000€ pay-in-full (you save 400€)
1-1 upgrade
You have the opportunity to upgrade to monthly 1-1 support
Offer audits
Stop wasting time trying to convince the wrong people. This training helps you get crystal clear on who your dream clients are, where to find them, and how to communicate in a way that speaks directly to their desires. You’ll learn how to position yourself so that clients feel drawn to you, instead of you having to push or chase.
Content review
I will have my eyes on your content, whether on Social Media (such as Instagram or Linkedin) or your Email Marketing to make sure you have powerful messaging and attract the right people
Pricing for Impact
Pricing isn’t just about numbers—it’s about energy, value, and alignment. In this training, you’ll discover how to price your offers in a way that reflects your worth, creates a powerful client experience, and supports sustainable income for you. You’ll learn how to feel confident stating your prices and how to structure them so they both serve your clients and expand your business.
Hosted by Stella Marie Viereck,
Coach & Founder of
The Life that We Deserve
I support impact-driven Entrepreneurs in all things related to Mindset and Strategy based on my experience in Venture Capital, Startup Growth and as a Lecturer at ESADE Business School.
In building my Business The Life that We Deserve, I saw that success was directly tied to knowing my ideal client and how I can add value to them. In this workshop, I teach you to do the same to accelerate your Business, mission and income.
Hosted by Stella Marie Viereck,
Coach & Founder of
The Life that We Deserve
I support impact-driven Entrepreneurs in all things related to Mindset and Strategy based on my experience in Venture Capital, Startup Growth and as a Lecturer at ESADE Business School.
In building my Business The Life that We Deserve, I saw that success was directly tied to knowing my ideal client and how I can add value to them. In this workshop, I teach you to do the same to accelerate your Business, mission and income.
Own your Time
Alongside live support and community, you’ll have instant access to a growing library of pre-recorded trainings you can revisit anytime. These resources are designed to give you clarity, strategy, and confidence in the areas that matter most for your business.
Attract your Dream Client
Stop wasting time trying to convince the wrong people. This training helps you get crystal clear on who your dream clients are, where to find them, and how to communicate in a way that speaks directly to their desires. You’ll learn how to position yourself so that clients feel drawn to you, instead of you having to push or chase.
Selling with Confidence
Sales don’t have to feel scary or heavy. In this training, you’ll learn how to build deep self-trust, own the value of your work, and approach selling with calm clarity instead of pressure. We’ll cover how to handle objections with grace, let go of the fear of rejection, and sell from a place of authenticity—so you actually feel good about the process.
Pricing for Impact
Pricing isn’t just about numbers—it’s about energy, value, and alignment. In this training, you’ll discover how to price your offers in a way that reflects your worth, creates a powerful client experience, and supports sustainable income for you. You’ll learn how to feel confident stating your prices and how to structure them so they both serve your clients and expand your business.
What if Sales was fun?
And what if you were finally making an income with ease...
working with people you love?
Step into sales with clarity, courage, and ease.
Selling with Confidence is a practical and empowering course designed to help you transform how you approach sales. Instead of scripts, pressure, or pushing, you’ll learn to sell from a place of self-trust and genuine connection.
Through three core modules—Confidence, Worthiness, and Resilience—you’ll build the mindset and skills to share your work with conviction, handle objections with ease, and stand tall in the value you bring.